More from Cathy Kuzel
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Sandra Garcia, Middle Child Marketing: on Being Mentored
Sandra Garcia, owner of Middle Child Marketing Inc., started her PR business four years ago after her best friend, an artist, asked her to help with a launch party.“That was the light bulb that went off in my head,” Sandra says. “I thought, maybe I should start freelancing and see how that goes.”
A few months later she had her website up and began pushing her brand. (She can now be found on Facebook, Twitter and LinkedIn as well.) But, what if things didn’t work out?
“I knew I could get another job at a PR firm,” says Sandra, “but I was a bit disillusioned by the whole corporate environment.”
Her first job out of university had been at a PR firm that specialized in the entertainment industry and did about 80% event planning. She enjoyed it at first: she gained valuable experience and was excited by the idea of meeting actors. But after awhile, she realized what she really wanted to do was hone her skills in media relations, come up with story ideas, pitch them, and see the results in the paper or on TV.
So, two years after joining the PR firm, Sandra decided it “wasn’t a good fit for me” and quit. …
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10 More Conversation Starters for Your Facebook Page
Cathy Kuzel (a.k.a. The Connected Woman) gives you even MORE ideas on how to engage your audience on Facebook. If you have a Facebook business page, you’ll want to read this (and the previous) post to improve your social media outreach and build relationships with your customers.
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10 Conversation Starters for Your Facebook Page
Cathy Kuzel helps you get connected with her 10 tips for starting conversations on Facebook. If you don’t have a Facebook Page for your business, you should seriously consider starting one, and if you do have one already, check to see if you’re doing everything you can to get your audience engaged.
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A Guideline to Corporate Gift Giving
The holidays are just around the corner and as a business owner, giving gifts to your clients and employees is a great way to say “thank-you” in a tangible manner. But, what is the etiquette when it comes to the business of giving? Are there some do’s and don’ts you should know? Cathy Kuzel shares her Give Giving Guidelines to help you plan your strategy.
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Business Casual: Just How Casual Should You Be?
Relaxed work attire is a trend many entrepreneurs have embraced — some perhaps a little too much. In fact, 39 percent of executives say workers appear too casual when donning a relaxed look. As an entrepreneur, we ARE the company and our appearance should reflect that. Cathy Kuzel gives tips to help you be biz-savvy even on Casual Fridays.
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You’re a Social Media Success! Now What?
What happens *after* you’ve built up an audience on Facebook, Twitter, and LinkedIn? Cathy Kuzel, networking expert, reveals the 5 P’s of dealing with your growing Social Media connections. This includes a few tips on what you should do to connect them to your business, and what to absolutely avoid!
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5 Keys to Maximizing a Coffee Meeting
Business is built on connections and relationships, not texts, emails or a phone call. Inviting someone to coffee can create new opportunities and the benefits outweigh the ‘extra time’ it will take out of your day. Cathy Kuzel shares five key ways to make the most out of meeting for coffee.
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Take a Coffee Break…it’s Good for Business
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Scientific studies suggest coffee is good for your health but did you know it’s also good for business? YOUR business? Cathy Kuzel, expert networker, explains how coffee meetings can help you build meaningful B2C and B2B relationships. Strong business relationships mean a strong bottom line.
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Part 2 – On That Note: Tips for Sending Handwritten Notes
Cathy Kuzel follows up her article from last month about “Why” handwritten notes are an effective marketing tool in business, with this article explaining “How” to go about it. She points out that handwritten notes can be the tipping point that gets you new clients and helps you truly stand out from the crowd.
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Part 1 – On That Note: Effective Marketing on a Shoestring
What can you do to make yourself stand out from the crowd without spending an arm and leg on marketing? Cathy Kuzel has a remarkably simple answer for making a positive, lasting impression on clients and business colleagues.
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Get the Most out of a Seminar by Doing These 3 things
In this straight-to-the-point post, Cathy Kuzel tells you how to get the most out of the educational seminars and lectures you attend. All it takes is the right attitude and doing three key things.
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Get Your Message Heard!
Whatever your message is, you want to make sure people remember it. And people listen best when they are engaged in what you say and feel it’s relevant to them. Cathy Kuzel gives eight key tips to help you increase your chances of getting your message heard!
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Connect! – Simple Steps to Better Networking
It’s a brand new year and time to put your new networking plan into action! Don’t have a networking plan? Then review these savvy tips by networking expert Cathy Kuzel for researching, planning, and participating in networking that is relevant to YOU.
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7 Telephone Secrets for Effective Client Connections
Cathy Kuzel gives seven tips for using the telephone effectively as a tool for making positive connections with potential clients. If you want to make the best impression on the phone, brush up on these tips!
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Office Party? Ask yourself these 5 questions
Before you go to your next office party, read this article! Cathy Kuzel gives advice on how to enjoy yourself without going overboard; and how to network in a socially acceptable manner during the Holidays.
