Saturday, February 4th, 2012

Business rss

  • Sandra Garcia, Middle Child Marketing: on Being Mentored


    Sandra Garcia, Publicist and Owner of Middle Child Marketing (Photo)Sandra Garcia, owner of Middle Child Marketing Inc., started her PR business four years ago after her best friend, an artist, asked her to help with a launch party.

    “That was the light bulb that went off in my head,” Sandra says. “I thought, maybe I should start freelancing and see how that goes.”

    A few months later she had her website up and began pushing her brand. (She can now be found on Facebook, Twitter and LinkedIn as well.) But, what if things didn’t work out?

    “I knew I could get another job at a PR firm,” says Sandra, “but I was a bit disillusioned by the whole corporate environment.”

    Her first job out of university had been at a PR firm that specialized in the entertainment industry and did about 80% event planning. She enjoyed it at first: she gained valuable experience and was excited by the idea of meeting actors. But after awhile, she realized what she really wanted to do was hone her skills in media relations, come up with story ideas, pitch them, and see the results in the paper or on TV.

    So, two years after joining the PR firm, Sandra decided it “wasn’t a good fit for me” and quit.

    [ Read More ] • [ No Comments ] • [ Filed under Business ] • [ 1/31/12 ]
  • A New Year, New Opportunities and….Overwhelm?


    It’s January and the start of a new year and a revved up schedule with new demands, dreams and goals. January often rolls in like a lamb after the holidays, but quickly picks up speed and ends like a lion. Are you feeling overwhelmed? Catherine Rocheleau gives three tips to conquer an out-of-control workload.

    [ Read More ] • [ No Comments ] • [ Filed under Business ] • [ 1/26/12 ]
  • What’s Your “X” Factor? Find Out & Attract More Clients!


    Do you know what it takes to win in business? Is it talent? Skill? Luck? It may not be what you think! Natasha Golinsky reveals four strategies to help you figure out what your “X” Factor is so you can give your clients what THEY want and need.

    [ Read More ] • [ No Comments ] • [ Filed under Business ] • [ 1/18/12 ]
  • Pricing Yourself: Can You Bear the Market?


    Are you charging what your product or service is worth? Are you worried that if you charge more, the market can’t bear it? Ellen Rohr (Bare Bones Biz) gives tips on how to price yourself, successfully, using a marketer’s mindset.

    [ Read More ] • [ No Comments ] • [ Filed under Business ] • [ 12/31/11 ]
  • 3 R’s of Entrepreneurship – Rest, Relax & Rejuvenate


    Catherine Rocheleau explains the 3 R’s of entrepreneurship, and gives compelling reasons why entrepreneurs must make time for relaxation. By recharging your batteries, you’ll feel refreshed and be more innovative and creative at work.

    [ Read More ] • [ No Comments ] • [ Filed under Business ] • [ 12/31/11 ]
  • Deal with Email Overload in 3 Easy Steps


    Are you overwhelmed by too much email? Rigdha Acharya give three easy steps for taking charge of your inbox and using email more effectively for your business.

    [ Read More ] • [ No Comments ] • [ Filed under Business ] • [ 12/19/11 ]
  • Is Your Team “Filet Mignon” or “Yesterday’s Leftovers?”


    Natasha Golinsky wonders why some leaders can motivate their team to achieve success while others can barely get their team to ‘good enough’ and she compares leadership to cooking. Are you the type of leader who takes the easy mac-and-cheese route, or do you spend the extra time and effort to create a four-star meal?

    [ Read More ] • [ No Comments ] • [ Filed under Business ] • [ 12/19/11 ]
  • Conflict Resolution: Make it a Priority


    Dr. Patty Ann Tublin reveals the fourth skill that will help you deal with, and resolve, conflicts in your business, marriage or other relationships. This is part five of Dr. Patty Ann’s six-part series, “Conflict Resolution for Women in Biz.”

    [ Read More ] • [ No Comments ] • [ Filed under Balance,Business ] • [ 12/15/11 ]
  • 3 Facets of Business Sustainability


    Are your business practices helping or hindering the environment, your community and your employees? Catherine Rocheleau explains three facets of Business Sustainability every entrepreneur should consider incorporating into their business, with tips on how to go about doing so.

    [ Read More ] • [ No Comments ] • [ Filed under Business ] • [ 11/30/11 ]
  • Conflict Resolution: Take Responsibility


    Conflict resolution is a valuable tool for entrepreneurs to practice not only for business, but for their other relationships as well. Dr. Patty Ann Tublin, a relationship expert, reveals the third of five skills she mentions in “Conflict Resolution Success in Business & Marriage.”

    [ Read More ] • [ No Comments ] • [ Filed under Balance,Business ] • [ 11/08/11 ]
  • Grow Your Business by Improving Your Procedures


    “As I work with entrepreneurs, I frequently experience times when they are overwhelmed and not able to move their business forward because they don’t know what to do. Does this sound like you?” Catherine Rocheleau explains what systems are and how you can improve your business growth by having good ones in place.

    [ Read More ] • [ No Comments ] • [ Filed under Business ] • [ 10/26/11 ]
  • Does Your Business Plan Suck?


    Does your business plan suck? Do you wish you could do an Extreme Makeover on your business? Ellen Rohr asks you to take an honest look at whether or not you’re happy with your business and if not, ask yourself how can you make things better?

    [ Read More ] • [ 1 Comment ] • [ Filed under Business ] • [ 10/26/11 ]
  • 3 Things Every Business Owner Should Do


    Are you working on your business, or in it? Do you have strategies in place to help your business grow? Or are you feeling overwhelmed by all the things you need to do? Rigdha Acharya shares three things every entrepreneur should do if they want their business to thrive and be sustainable.

    [ Read More ] • [ No Comments ] • [ Filed under Business ] • [ 10/26/11 ]
  • Conflict Resolution: Communicate Effectively


    Due to modern technology, we have never had more methods by which to communicate with each other than ever before. Yet, do we actually listen to each other? If you are a fan of talk radio, TV, etc., you’ll notice when conflict arises, effective communication goes out the window. Dr. Patty Ann teaches skills on how to communicate effectively to resolve conflict.

    [ Read More ] • [ No Comments ] • [ Filed under Balance,Business ] • [ 10/11/11 ]
  • Are You Flexible Enough to See Opportunity?


    Sometimes the Universe sends you opportunities that you don’t recognize or don’t want, and the more you say “no” the more the Universe tries to get you to say “Yes.” Lisa Sansom explains how it’s happened to her, and what the results were.

    [ Read More ] • [ 1 Comment ] • [ Filed under Business ] • [ 10/03/11 ]
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