The Power Communicator

• 5 Ways to Communicate Effectively With Your Customers

  
  

  

  The easiest way to strengthen the relationships you have with your customers is to keep in touch with them on a regular basis with a variety of different strategies. Here are five ways to get you started:

  1. Email:

  Send your customers an opt-in e-newsletter or a snail-mail letter, or both. In terms of frequency you need to strike a balance, not so often that you irritate them and not so infrequently that they forget who you are. Don’t overwhelm them with information and special offers either – keep it simple, 2-3 points is enough including a personal introduction. You should sound as if you are writing to a friend, not a mass mailing list. Most businesses implement this step and stop there thinking their job is done. Actually this is just the beginning. …

  [ Read More ] • [ 3 Comments ] • [ Filed under The Power Communicator ] • [ 1/04/11 ]