Blogs
-
LinkedIn Company Pages: Benefits and Tips
Do you use LinkedIn company pages? If not, we highly recommend taking advantage of them and creating one for your business. Especially if you’re a B2B company. Speaking from personal experience, we’ve noticed that our B2B clients with company pages get a lot of referral traffic to their websites via LinkedIn. It’s hard to argue with the value of company pages when the Google Analytics evidence is staring you in the face!
Benefits of LinkedIn Company PagesIncreased exposure online. …[ Read More ] • [ No Comments ] • [ Filed under Outsmarting Social Media ] • [ 10/03/12 ] -
Starting a Business on a Stay-At-Home Budget
-
9 Tips for Effective Social Media Strategies
Mhairi Petrovic gives tips to help you build an effective social media strategy for your business.
[ Read More ] • [ No Comments ] • [ Filed under Outsmarting Social Media,Uncategorized ] • [ 9/10/12 ] -
Inspired Blogging – Get the Blog Juice Flowing
-
Setting Social Media Goals & Measuring Your Success
-
8 Reasons You Should Use Hootsuite
-
Pros and Cons of Cloud Computing
-
Facebook Timeline – What Brands Need to Know
-
How to Create a Simple Social Media Strategy in 6 Steps
-
Business Advice for Mompreneurs
-
Pinterest – For Fun or For Business?
Pinterest, which was Launched in March 2010, has over 2-million daily Facebook users. What is Pinterest and can it be used by businesses to reach potential clients or customers? Mhairi Petrovic, Out-Smarts Marketing, explores what it is, why people use it, and whether or not it could become a useful business tool for entrepreneurs.
-
Changes to Facebook’s Sponsored Stories
Recently Facebook started updating its advertising program by making changes to Sponsored Stories. Sponsored stories first appeared in 2011 as a way to turn your friend’s actions and posts into promoted content for brands. Corrie Scott, Out-smarts Marketing, explains what this change means to marketers and entrepreneurs.
-
Smart Business: Dealing with Hackers and Spammers
When Out-Smarts Marketing’s website got hacked recently, Corrie Scott fought back by writing this article. In it, she tells you how to protect your website from hackers and spammers and, if it’s already too late, what you can do to fix the problem. Aren’t sure if your site has been hacked? She’ll tell you an easy way to find out.
-
Productivity: 5 Apps for the mobile Entrepreneur
-
Avoid The Top 10 Social Media Mistakes Companies Make
Wow! 60% of all Canadians and 44% of small to medium sized business decision makers use social media regularly! As an entrepreneur, are you using it the right way to build your online presence strategically? Mhairi Petrovic, a social media expert, reveals the top 10 mistakes companies make when using social media and what YOU can do to avoid making those same mistakes.