Sunday, October 24th, 2021

The Energy of Colour in Life and Business

By Katherine Lazaruk on Jul 12 2011 • Filed under Image Intensive

Choosing colours that best suit your style (Photo)The colours you wear and choose for your business affect the way you operate, energetically and also in who is attracted to your business and why. Here’s a quick primer on the energy of colour, including information from

Our most important energy source is light, and the entire spectrum of colours is derived from light. Light flows through our eyes and triggers hormone production, which influences our entire complex biochemical system. We know that each colour found in the visible light spectrum has its own wavelength and its own frequency, which produces a specific energy and has a nutritive effect as evidenced by the exposure of plants to different kinds of wavelengths that either cause the plant to grow, or cause it to die.

Light consists of the seven colour energies: Red, Orange, Yellow, Green, Blue, Indigo, and Violet. Each colour is connected to various areas of our body and will affect us differently emotionally, physically, and mentally. By learning how each colour influences us, we can effectively use colour to give us an extra boost of energy when we need it.



Use for yourself or your business when:



You are getting ready for an important meeting or a presentation or feel drained



You are feeling as if you need a lift for the day’s energy and a little joy



You are offering counsel or advice or need a little extra perception.



You need to feel calm, clean and balanced in your energy



You need to communicate with clarity or be clear in your life



You are setting up a vision for your company and need your imagination



You need some extra inner strength or will be doing something creative or artistic.

To further extend this concept, it’s important as well to know which tint, tone or shade of the colour suits your natural colouring the best so that when you wear it, it makes you look and feel amazing. Tints occur when white is added to the pure colour, tones occur when grey is added to the pure colour and shades occur when black is added to the colour.

To figure out which colours suit you best, take a good look in the mirror.

Does your skin have a warm glow? It’s likely that warmer colours will suit you, with a yellow undertone.

Warm Colours (Photo)

Does your skin have a pearly pink cool? Cooler colours suit you better, with a blue undertone.

Cool colours (Photo)

Is your hair dark? It may be that dark colours will suit you best. (The palette below illustrates shades.)

Shades look good on dark-haired people (Photo)

Is your hair light? Lighter colours may suit you the best. (The palette below illustrates tints.)

Lighter tints look good on fair-haired people (Photo)





Is there a lot of contrast between your hair and eye and skin colour? Higher contrast colours will be best for you. If the contrast between your colours is low, then lower colour contrast colours will be better. (The palette below illustrates tones.)

Colour tones round out the colour palette. (Photo)

If you’re not sure what your colours are, a detailed colour analysis from a qualified image consultant can help. The key for colour is to match your natural colouring with the colours that suit you best and harness the power of your colours to change your mood and your life.

Note: Photo at top shows the author, Katherine Lazaruk, doing colours for her client, Linda Watters.

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